In this internet generation, convenience is one of the considerations of the customers to avail of services. Thus, shopping online gains popularity because of the convenience it can provide to customers. Through online shopping, customers need not leave their home to buy items they need or they want. They can save time, effort and money. If they opt to do shopping online, they need not go to the malls, experience traffic congestion and long time waiting in the cashier to pay for the items they want to buy. The items they bought online will be delivered right at their door step. They can also choose a range of prices they want to buy on line. Further, they can also avoid air borne diseases and heat stroke that can be acquired in a crowded and high temperature urban areas while doing the shopping.
However, they are also inconvenience in online shopping. If you are shopping on malls, you can immediately exchange items if the size doesn’t fit you right and items with defective part without paying the courier service. Prices in small business centers can be negotiated whereas the cost in shopping online is fix. Items sold online can’t be touched, smelled, tasted, tried or test-driven. The picture of the items may not be exactly the same with what you are expecting. Whereas, if you do actual shopping you can feel, try and check on the quality of the products you are buying. For example, you are buying a dress. When the dress was delivered, the size doesn’t fit you right. What you need to do is to request for the replacement. You have to sent it back, request for a different size and wait until the replacement will be delivered.
The following are the products we can purchase online without hesitation:

1. Fashion (clothing, shoes and accessories). These are products that can be accurately described with a written description and photographs. This makes it simple for potential customers to see what they are buying without having to touch and try it on. For example, clothing stores provide a standard sizing chart for each brand of clothing they sell. This makes it easier to decide if an item will fit properly.
2. Electronics/gadgets. A vivid description and the brand of the gadget will give you an idea that the product is of good quality or not. These are small items that can be easily shipped.
3. Books. It contains the title, author, edition and publisher. You will really get exactly what you buy online without compromise.

There also products that you really have to think before you decide to buy online. These are:

1. Foods. Foods have expiry date and it might be contaminated especially if the temperature is poorly maintained
2. Jewelry. Although fashion accessories can be bought online, you will really think twice before buying it online because you cannot try it. The cost is expensive and you won’t take the risk of losing big amount of money for an items you have not actually seen.

Therefore think about this, convenience is good, however, never compromise the risks for convenience sake.